Description

Product Content Brief

Product Name:
Women’s Washington Wizards #28 Ian Mahinmi Swingman White Basketball Jersey – 2019/20 City Edition

Brand:
Nike

Target Audience:

• Female basketball fans and sports enthusiasts
• Fans of the Washington Wizards and Ian Mahinmi
• Youth and teens who want to support their favorite team in style

Key Features:

1. Bold Icon Edition Design

   • Features the 2019/20 City Edition design, showcasing an authentic and stylish look inspired by the on-court jerseys worn by the players.
   • White colorway with team and player-specific details for a standout appearance.

2. Player-Specific Details

   • Displays Ian Mahinmi’s name and #28, making it the perfect jersey for fans of the star player.

3. Premium Quality Material

   • Constructed with breathable and durable fabric for long-lasting wear.

4. Dri-FIT Technology

   • Nike’s Dri-FIT technology keeps the wearer cool and comfortable by wicking away sweat during intense games or casual wear.

5. Swingman Design

   • Designed for everyday wear, offering a loose yet structured fit that mimics the on-court jerseys worn by the pros.

6. Youth-Friendly Fit

   • Tailored to suit young fans, providing a comfortable and stylish option for game days, practices, or casual outings.

Product Benefits:

• Allows fans to showcase their support for the Washington Wizards and Ian Mahinmi in style.
• Combines performance-driven features with a design that appeals to young fans.
• Perfect for game day excitement, team pride, and basketball-inspired fashion.

Use Case Scenarios:

• Watching Washington Wizards games live or on TV.
• Participating in basketball activities or sports-themed events.
• Casual, everyday wear for young fans who want to express their love for the game.

Visual Elements:

• High-quality product images showing the front and back of the jersey.
• Close-up shots highlighting the details of the #28, Washington Wizards logo, and Dri-FIT tag.
• Lifestyle images featuring the jersey worn by a young fan during a game or casual setting.

Tone and Style:

• Enthusiastic, sporty, and fan-focused.
• Emphasize quality, authenticity, and team pride.

Call-to-Action (CTA):
“Gear up for game day and show your support for Ian Mahinmi and the Washington Wizards! Get your Women’s Washington Wizards #28 Ian Mahinmi Swingman White Basketball Jersey today and experience the comfort, style, and pride of being a true fan!”

Additional information