Description

Product Content Brief

Product Name:
Women’s Phoenix Suns #10 Leandro Barbosa Swingman Black Basketball Jersey – 2019/20 City Edition

Brand:
Nike

Target Audience:
Female basketball fans, specifically Phoenix Suns supporters, who want to show their love for Leandro Barbosa and the team in style and comfort.

Key Features:

1. Player Representation: Features Leandro Barbosa’s name and #10, celebrating his contributions to the Phoenix Suns.
2. City Edition Design: Showcases the bold and unique 2019/20 City Edition style, making it stand out from standard jerseys.
3. Authentic On-Court Look: Designed with a professional game-day aesthetic, allowing fans to feel connected to the team.
4. Dri-FIT Technology: Incorporates Nike’s signature moisture-wicking fabric to keep the wearer cool and comfortable during games or casual wear.
5. Material: Lightweight and durable fabric for long-lasting wear and ease of movement.

Emotional Appeal:
Engage young fans and women basketball enthusiasts by offering a stylish, high-quality jersey that celebrates their passion for the game and their favorite team. This jersey also delivers a sense of pride and connection to the Phoenix Suns and Leandro Barbosa.

Use Cases:

• Game day attire to showcase team spirit.
• Everyday casual wear for comfort and style.
• Gift for Phoenix Suns fans and Leandro Barbosa supporters.

Tone/Voice:
Exciting, empowering, and team-spirited.

Call-to-Action (CTA):
“Gear up for game day and let your Phoenix Suns pride shine with the Women’s #10 Leandro Barbosa City Edition Jersey from Nike! Grab yours today and stand out in authentic team style.”

Additional Information:

• Available Sizes: Women’s S, M, L, XL
• Color: Black with City Edition accents
• Care Instructions: Machine washable for easy maintenance

Additional information