Description

Product Content Brief

Product Name:
Women’s Houston Rockets #3 Steve Francis Swingman White Basketball Jersey – 2019/20 City Edition

Brand:
Nike

Target Audience:

• Female basketball fans
• Houston Rockets supporters
• Fans of Steve Francis
• Youngsters passionate about basketball culture

Product Description:
This Women’s Houston Rockets #3 Steve Francis Swingman White Basketball Jersey is the perfect way for fans to support the team in style. Inspired by the 2019/20 City Edition design, this jersey showcases bold Houston Rockets branding, with a classic white colorway that makes it a standout piece whether at the game or on the street.

Key Features:

• Player Tribute: Features the name and number (#3) of legendary Rockets player Steve Francis.
• City Edition Design: A stylish and unique design inspired by the 2019/20 NBA season City Edition theme.
• Authentic Look: Icon Edition build replicates the on-court jersey, bringing fans closer to the action.
• Dri-FIT Technology: Moisture-wicking fabric keeps wearers cool and comfortable during intense moments.
• Premium Material: Made with high-quality, breathable fabric for durability and comfort.
• Versatile Wear: Ideal for game days, casual outings, or as part of a sporty wardrobe.

Primary Use Cases:

• Watching Houston Rockets games live or on TV
• Supporting the team at the arena or during fan events
• Casual wear for basketball enthusiasts

Unique Selling Proposition (USP):
This jersey not only celebrates the legacy of Steve Francis but also combines modern performance technology and iconic design to offer fans a stylish and comfortable way to show their team spirit.

Available Sizes:

• Women’s sizes ranging from Small to XXL

Material Composition:

• 100% polyester

Care Instructions:

• Machine washable
• Tumble dry low

Target Channels for Promotion:

• Sports apparel retail stores
• Online marketplaces (e.g., Nike’s website, NBA Store)
• Social media platforms targeting basketball fans and Houston Rockets communities

Call to Action (CTA):
“Get game-day ready and honor a Rockets legend! Order your Women’s Houston Rockets #3 Steve Francis Swingman White Basketball Jersey today!”

Additional information